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Powerful Panther, Provactive Puma

The ad agency for Milk deserves an award for drumming up something seriously bizarre with their latest White Gold campaign. The concept is pretty simple - explore the website of the larger than life rock band White Gold and watch their music videos.. except the music videos are actually just long form commercials for Milk. It's ridiculous and actually highly entertaining. Basically if The Darkness became obsessed with milk and had a giant budget to make a slew of videos it would likely be something like this whole campaign.

Whoever thought to include lasers shooting from White Gold's pearly whites should get an extra bonus.