Gifture is being touted as "Instagram for animated gifs." It's obvious that they're intentionally competing in the same space - the filters, the icons, the whole app pretty much copies Instagram from the top down but the end result is a manually created animated gif. Kind of neat actually. Though there's definitely better tools for this sort of thing, I can see this taking off to some degree. There are plenty of competitors in the "Instagram for the Web" space but Pinstagram is doing a rather nice job with their presentation layer. Is it better than Inkstagram or Statigram? It's debatable. But, regardless, it's something new to poke around and check out!