Whatever your thoughts are on Al Gore and An Inconvenient Truth; put them aside. While it's true that the site for Our Choice is in promotion of the same subject matter that's not what I'd like you to pay attention to. The site design itself is what you should be looking at - as it is rather spectacular bit of subtle treatments all throughout it. The way the videos expand or zoom up, the enormous / borderline hilarious footer, the tooltips, the giant iPad / iPhone screen transitions, etc. It's a nice site and the app itself looks to be incredibly well done.

The subject matter also looks interesting but I know that there are those that get riled up about anything vaguely political / environmental so I'm trying to play the cautious card for the nut jobs.

via Chad.